A GO-TO SOURCE ON WATER & CRISIS COMMUNICATIONS:
In 2019, WaterPIO spoke about water utility communications more than 50 times in 14 states. We showed major organizations and conference attendees how to successfully - and affordably - manage their customer, mass media, social media, and crisis communications.
We also covered several topics making headlines today, including PFAS discoveries in our source waters, drinking water, and biosolids. We've started 2020 focused on the proposed revisions to the Lead & Copper Rule and how they could spell disaster for water utilities if they don't plan their LCR communications NOW. We already have more than two dozen talks lined up during the first half of the year, with most of them focused on Lead & Copper Rule communications.
WaterPIO would like to thank the following organizations for calling on us to inform their members about public communications.
American Water Works Association ~ National Rural Water Association ~ Water Environment Federation ~ Water Research Foundation ~ Association of State Drinking Water Administrators ~ US Water Alliance ~ American Public Works Association ~ National Association of Regulatory Utility Commissioners ~ NC Rural Water Association ~ NC AWWA-WEA ~ SC AWWA/WEASC ~ SC Rural Water Association ~ APWA Mid-Atlantic Section ~ NC Water Operators Association ~ Florida AWWA ~ Florida WEA ~ KY/TN AWWA ~ Chesapeake AWWA ~ Virginia AWWA ~ GA Rural Water Association ~ MD Rural Water Association ~ PA AWWA ~ PA Rural Water Association ~ Catawba Wateree Water Management Group ~ Catalyst 2019 AND... the forward-thinking Pee Dee Section of the SC Rural Water Association.
THE PLACE TO TURN FOR CRISIS COMMUNICATIONS PLANNING & RESPONSE:
NC AWWA-WEA asked WaterPIO to author a piece for their Emergency Preparedness issue of NC Currents Magazine about "Handling Crisis Communication in The Instant Information Age."
In the piece, we highlight how to build trust before an emergency using proactive communication; how to craft - and test - a strong crisis COMMS plan; how to communicate clearly, early, and often during an emergency; how to successfully manage social media; and how to keep building trust in your utility after the crisis ends.
Click here for the .pdf of our article. You can also read the complete issue here. We're on Page 63. For a free initial consultation about our crisis COMMS services, email WaterPIO or contact us.
SUCCESSFULLY LEADING PRESS & PUBLIC PFAS RESPONSES
WaterPIO led the fight against the initial, PFAS-related Consent Order from Chemours, North Carolina's Department of Environmental Quality, and Cape Fear River Watch. We were the first organization to step out, on behalf of our clients and the water industry, to call the original CO what it was: a big win for Chemours and a big loss for water utilities.
We worked with the media, local utilities, and elected officials to educate them about the problems with the deal and gain their help to stop it. The effort paid off. NC DEQ revised the Consent Order to make it stronger, adding provisions and language that corrected the very weaknesses we described in our op-ed.
TALKING ALL THINGS WATER:
WaterPIO was proud to be the guest of Travis Loop of the Water Environment Federation for his worldwide "Words on Water" podcast. (It's been downloaded in more than 90 countries.) The conversation on crisis communications was so lively, it's a double-length pod. We talked about the benefits of boosting customer communications; creating crisis COMMS plans; and handling emerging contaminant discoveries, including PFAS contamination. Our conversation can be found on iTunes, Google Play for Android, and Spotify.
For more than a decade, WaterPIO has led water and sewer communications for several utilities, providing clear, concise information to the press and the public around the clock.
We live in The Instant Information Age. Your customers are receiving the news they want - no matter how important - without needing to ask for it.
There's new proof of how consistent communications work can go to help your entire operation. J.D. Power's Water Customer Survey shows how water utilities that regularly communicate with their ratepayers receive significantly higher satisfaction scores.
WaterPIO helps water utilities meet their customers' growing expectations for information. We can develop and implement communications strategies that improve connections with customers without taxing your time and resources.
66" Main Break, Potomac, MD, 12/23/08. Swift water rescues were broadcast around the world. WaterPIO staff produced the event that changed the conversation. The utility still refers to the event's success today.
WaterPIO offers Public Information Officers who work for or with water utilities more than four decades of industry experience. We've seen in all in the water & sewer worlds.
We've directed communications for utilities serving three million people, successfully working with mass media and social media for more than a decade.
We know how difficult your outreach work can be when you have limited time and resources, especially if you have several messages to communicate. That's where WaterPIO can affordably help your efforts.
WaterPIO makes budgets go farther and our assistance is always provided in your good name; we're simply here to help you succeed.
When the chemical compound GenX was found in the Cape Fear (NC) River, the source water for four utilities, WaterPIO helped multiple clients address their customers' concerns and set a path for the future.
WaterPIO is a communications pioneer in the water and wastewater industry. We've seen it all during our years in water and can defuse any crisis that arises, be it a major transmission main break or the discovery of emerging contaminants in drinking water.
If your water operation doesn't have a detailed crisis communications plan, we can create and implement a system-wide approach that makes sure you are prepared for any crisis that may come your way.
We have a proven track record of success; we've presented our positive results to more than two dozen national, state, regional, and local conferences in 18 months, including National Rural Water's WaterPro and AWWA's Water Infrastructure Conference.
WaterPIO can keep your audiences in the know on a consistent basis and enact an extensive array of short-term, long-term, project and crisis-centered services. We know your time and resources are limited, so all of WaterPIO's plans are crafted with your utility's needs, budgets and personnel in mind, combined together for ease of use.
Take a look at our complete rundown of services and contact us; we'll be happy to tell you how all of our plans possess proven track records of success.
WaterPIO-produced print materials, web, and online content have effectively informed our customers at the lowest possible cost for more than a decade.
We've produced Consumer Confidence Reports, Annual Reports, bill inserts, brochures, posters, signage, and other Web content that engage customers and key stakeholders for maximum impact. And our social media content moves the needle with key influencers.
Sometimes the simplest steps provide a water and wastewater utility with the greatest impact.
WaterPIO can help you tell your story through informative and entertaining customer outreach plans that impact groups of people ranging from five to thousands.
Our public meetings and presentations have educated hundreds of customers and water professionals about our clients' important role in the community.
WaterPIO, LLC P.O. Box 1256, Hampstead, NC 28443
info@WaterPIO.com 24/7 Access: (910) 622-8472